Jah
Media Kit  /  Rev. September 2026

Jah

@therealshugey
PC builds, hardware breakdowns, and gaming optimization for an audience that actually buys parts.
PC Builds Hardware & Parts Gaming Optimization Tech News

01 / Reach

Platforms

TikTok @therealshugey
Followers1.3K
Views, last 28 days22K
Interactions, last 28 days1,125
Instagram @therealshugey
Followers106
Avg. reel views~1.5K
Reach beyond followers85.6%
YouTube @therealshugey
Subscribers248
Views, last 28 days24.4K
FormatShorts + long-form

Combined

1.7K
Total followers/subs, all 3 platforms
46.4K
28-day views, TikTok + YouTube
5/wk
Posting cadence

02 / Content

What I make

Short-form videos built around real builds and real hardware decisions, not unboxings for the sake of it. People watch because they're actually deciding what to buy.

The signature bit

Every video, I use a different object as my "microphone," like a stick of RAM, a wrench, a controller, whatever fits that video. A brand's product can be that prop: it's in-hand and on-screen for the entire video, not a 3-second cutaway or an end-card mention. It fits the format naturally too, since the product becomes part of the bit instead of getting shoehorned in.

PC BUILDS
Full and budget build videos, covering part selection, compatibility calls, and the tradeoffs, not just a timelapse.
HARDWARE
GPU/CPU/cooling breakdowns, comparisons, and honest first-impressions on new releases.
OPTIMIZATION
Settings, BIOS tweaks, and performance tuning that gets a viewer measurably better FPS or thermals.
TECH NEWS
Fast takes on industry announcements, launches, and the stuff PC people are actually arguing about.

03 / Audience last 28 days, by platform

Who's watching

PlatformTop age bracketGender splitTop geography
YouTube25–34 · 38.0%95.0% M / 4.9% FUS · 50.6%
TikTok25–34 · 46.8%63% M / 33% F / 4% otherBrazil · 31.0%

Both platforms skew 25–34 and male, consistent with a PC-building audience already comparing parts. TikTok's top geography (Brazil) differs from YouTube's (US). Instagram will be added once that data's available.

04 / Best content

Recent standouts

TikTok / YouTube Shorts
Same video, posted natively to both, and it did well on each platform
TikTok
@therealshugey
Instagram
@therealshugey